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Beverage Industry: Reusable containers offer multi-use functionality

The case for reusable containers is getting stronger, according to Beverage Industry magazine. “The ability of beverage-makers to ship products in reusable cartons — some of which also function as in-store displays — is resulting in potentially powerful cost savings while also giving companies an environmentally friendly aura … In addition to the cost savings from reusing containers instead of shipping products in single-use corrugated boxes, reusable designs also can serve as vibrant marketing tools. And, by attaching tracking and communications tags, users can minimize lost and stolen items while also supporting consumer promotions.” The magazine interviewed RPA members Rehrig Pacific, The Kennedy Group, ORBIS Corp, IFCO Systems, and Buckhorn Inc. for the article.

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